What is a Lead Generation Chatbot?Ī lead generation chatbot is a bot ( AI bot or rule-based bot) that is designed to identify potential customers, collect their contact information and even spark their interest in products or services offered by the business. That’s why, today, we'll talk about the potential of conversational marketing and rule-based and AI chatbot lead generation strategies, why they have a potential to perform better, and we will even build a sample lead generation chatbot right here on the spot!īut first things first. The new-age Sorcerer's Stone, if you will. Yet, this strategy remains nothing more than a legend. As marketers, small business owners, or entrepreneurs, our professional lives are defined by the constant search for the ultimate lead generation strategy.
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